Mediaguide is a proprietary digital fingerprinting and watermarking technological system used to monitor and measure music and advertisement airplay. 

COTT implemented Mediaguide’s technology in June 2009, which now currently monitors over 32 radio and television stations throughout Trinidad and Tobago. 

Mediaguide’s information provides business insight to performing rights organizations, record labels, broadcasters, market researchers and advertisers and fuels broadcast radio content interaction through real-time connection to digital outlets & mobile device applications.

Mediaguide was founded in October 2002 by the American Society of Composers, Authors & Publishers and ConneXus Corporation.

For more information on Mediaguide please visit www.mediaguide.com.